This policy explains what personal data Sortiva collects through this website, why we collect it, who we share it with and the choices you have. We keep it short and specific to what the website actually does.
01Who we are
Sortiva ("Sortiva", "we", "us") operates the website at sortiva.tech and builds an AI sales agent that joins online meetings, runs discovery conversations and qualifies sales leads.
For personal data collected through this website, we are the data controller (or "data fiduciary" under India's Digital Personal Data Protection Act, 2023). You can reach us about privacy at sales@sortiva.tech.
02What this policy covers
This policy covers personal data we collect when you visit our website, use the demos on it, contact us or follow us on social media.
When a business uses Sortiva to hold calls with its own leads, that business decides how its leads' data is used and we process it on its behalf, under our agreement with that business. If you spoke with Sortiva on behalf of a company you were considering buying from, please contact that company about your data; we will help them respond.
03Personal data we collect
Information you give us
- Contact and enquiry details — your name, work email, company and anything you write when you email us or fill in a form.
- Voice demo ("Talk to Sortiva") — if you start a live call on our website, we process your microphone audio to turn your speech into text, and that text to generate Sortiva's spoken replies and the on-screen scorecard. The demo only listens after you press Start call and allow microphone access, and stops when you end the call or leave the page.
Information collected automatically
- Usage and device data — pages viewed, clicks, time on page, referring site, approximate location (derived from IP address), browser, device type and language.
- Server logs — our hosting provider records IP addresses, request times and errors to keep the website secure and running.
We do not ask for sensitive personal data. Please don't share it on calls or in messages with us.
04How we use it, and why
| Purpose | Legal basis |
|---|---|
| Reply to enquiries and talk to you about Sortiva | Steps before a contract, or our legitimate interest in responding to you |
| Run the voice demo you start | Your request (contract) and your consent to microphone access |
| Measure and improve the website with analytics | Your consent where the law requires it; otherwise our legitimate interest |
| Keep the website secure and prevent abuse | Our legitimate interest |
| Meet legal obligations and enforce our terms | Legal obligation and legitimate interest |
05Voice demo audio
Audio and transcripts from the voice demo are processed only to run the conversation. We don't save them to a database, use them to identify you or use them to train AI models. Like all traffic to our website, requests may briefly appear in technical logs used for security and debugging.
The demo uses AI models hosted by us or our service providers. Anything you say may be processed by those systems, so please avoid sharing confidential or personal information during the demo.
08International transfers
Our providers may process data outside your country, including in the United States and India. Where the law requires it, we rely on appropriate safeguards such as standard contractual clauses.
09How long we keep it
We keep enquiry emails for as long as we're in conversation with you, plus a reasonable period afterwards for our records — then delete them. Analytics data is kept according to the retention settings of our analytics providers. Voice demo audio is not stored, as described above.
10Your rights
Depending on where you live, you can ask us to:
- tell you what personal data we hold about you and give you a copy;
- correct or update it;
- delete it;
- restrict or object to how we use it, including for marketing;
- withdraw consent you have given, at any time;
- transfer it to another organisation, where technically possible.
In India, you can also nominate someone to exercise your rights and raise a grievance with us; if we don't resolve it, you may complain to the Data Protection Board of India. In the EU and UK you can complain to your local data protection authority. California residents can request access to and deletion of their data and will not be treated differently for doing so.
To make a request or raise a grievance, email sales@sortiva.tech. We'll respond within the time the law requires and may need to confirm your identity first.
11Security
We protect data in transit with encryption (HTTPS) and limit access to people who need it. No online service is perfectly secure, so if you believe your data has been put at risk, please tell us at sales@sortiva.tech. Read more on our security page.
12Children
Sortiva is a business product and our website isn't aimed at children. We don't knowingly collect personal data from anyone under 18. If you think a child has given us personal data, contact us and we'll delete it.
13Changes to this policy
We'll update this policy when our practices change and revise the effective date at the top. For significant changes, we'll give more prominent notice on the website.
14Contact
Questions about this policy or your data: sales@sortiva.tech. See also our terms and conditions and disclaimer.